Summary:
The Brand Associate- FOODS reports directly to the Commercial Manager- FOODS. The following skills and characteristics are required to fulfill this role: dependability, flexibility, strong organizational qualities, and timeliness.Duties & Responsibilities:
- Executing brand plans which have been approved by suppliers and senior management.
- Creating and managing market audits based on CPJ categories on a monthly basis.
- Managing relationships with external customers via programming execution based on brand plans.
- Ensuring CPJ’s visibility in the retail trade and on premise - gondolas, POS etc.
- Generating monthly depletions sales reports for vendors and internal analysis.
- Using findings used to develop promotions and marketing campaigns.
- POS Management, which involves gathering information and actively managing all POS materials. Tracking usage and movements between CPJ locations. Also responsible for using in promotions and development of new materials.
- Vendor Communication – Aiding in all vendors visits inclusive of trade visits, presentations, brand development, providing any reports and depletion analysis.
- Retail outlook and Market Research – Actively assessing different market segments for Foods, both in categories that CPJ brands exist and areas we are looking to penetrate. Providing feedback to management regarding threats and opportunities.
- Brand Management –managing promotions, sales and marketing for assigned Foods brands. This involves budget building, POS management, event coordination and active communication with vendor.
- Brand Ambassador training and the development of sales and communication skills for all Foods Ambassadors.
- Cheque Requests & Payments –processing of payments from the Foods Categories. This involves creating a cheque request, acquiring signatures of approval, collating with all relevant budgets, and submitting to accounts with appropriate transfer documents.
- Effectively completes all other activities as delegated by the supervising authorities.
Education & Experience:
- The successful candidate must be a detail-oriented university graduate with a bachelor’s degree in marketing, advertising, or public relations.
- At least one-year related experience in the field.
- Must own a reliable motor vehicle.
- Minimum 2 years’ experience in a similar capacity.
- Experience in FMCG would be an asset.
- Ability to meet deadlines and exercise good time management skills.
- Excellent interpersonal skills and ability to work well with all levels of staff.
- Flexible and willing to work hours and days based on the demands of the job (e.g. early mornings, evenings and weekend days).
- Flexible to travel for work as required.
- Advanced computing knowledge especially Microsoft Office suite.
- Creative and innovative thinking along with well-developed negotiating skills.
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